Webinar - Thursday 15 October, 3:00pm BST / 10:00am ET
THE SECRETS BEHIND THE WORLD’S FASTEST GROWING HALF MARATHON
Demand for the Copenhagen Half Marathon has more than doubled in a year. This year's ballot drew 188,522 applications, 2.3 times more than last year, from runners in 176 countries, peaking at 30 applications every second.
On Thursday 15 October, Dorte Vibjerg (CEO), Lars Nissen (Head of Events) and Cecilie Mikkelsen (Project Coordinator) from Sparta Athletics & Running join Sam Browne (Co-founder & CEO, Let's Do This) to talk about what's driving that growth. How they've built a race runners travel from all over the world for, how Sparta is evolving as demand keeps climbing, and where they're taking the event and the club next.
Speakers
Behind the growth
Demand has more than doubled in a year. What's driving it, and what Sparta has learned about building a race people want to run.
Hear from the team
Dorte, Lars and Cecilie on what it takes to run one of Europe's most popular half marathons, in their own words.
What's next for Sparta
Where the team is taking the event and the club next, and how they plan to keep the momentum going.
